Google Organic Rankings Quality Score
Is there such a thing? I’ve always wondered whether Google‘s organic search algorithm factors in clickthrough rate (CTR) and SERP ranking (normalised) to provide a quality score for organic listings. This is similar to how Google Adwords’ quality score works. The higher CTR you have and normalising it against the ad position gives you a [...]
Update to Adwords Cost Data Import
If you’ve read my previous post about the GAIQ exam tips, you’ll notice in the section called Adwords Information, I talked about how the initial update by Google on how their cost data import update affected traffic reports in Google Analytics and how we’ve been debating in the GAAC forums about accounts that don’t have [...]
Google Analytics Individual Qualification Tips – I Just Passed My Test
I just passed my Google Analytics Individual Qualification (GAIQ) test today and scored 94%! Not bad eh? The passing score is 75%. So thought I’d post some tips here while the exam questions are still fresh in my mind. You have 2 hours to complete the exam (more than enough) and there’s 70 questions that [...]
Google Analytics: Does 301/302 Redirect Preserve Referrer Information?
In case you’re wondering whether 301 redirects preserve the referrer information or not and how this may affect Google Analytic’s referrer information, I’ll show you a simple example. So pretty much what I did was I did a Google search for clothes and found some ads on the right hand side. I used firebug to [...]
Google Gears Webinar Prize – Sneak Peek
If you’ve ever attended a Google webinar and have tried winning the trivia, well I’m letting you know that I won the last one! The webinar was called Diving Deeper into Google Analytics. It was a pretty straight forward webinar. Didn’t learn much. Would be good for a novice or an intermediate analytics user. Basically, [...]